Building Modern Web Applications
How we structure feature squads, CI pipelines, and observability to keep velocity high without trading away resilience.
Shipping reliable web apps today means coordinating dozens of tools, repos, and disciplines. We obsess over a few foundations that keep the entire pipeline predictable.
Ownership Starts With Squads
Each squad owns a vertical slice of the product. Designers, engineers, and product partners sit together, share rituals, and track work from brief to release. This minimizes hand-offs and keeps decision making close to the work.
Automate Every Repetitive Task
Continuous integration should run linting, type checking, unit tests, and visual regression snapshots on each PR. We add smoke tests that hit critical flows after deploys so we catch incidents before customers do.
Observability For Everyone
Dashboards are only useful if teams watch them. We provide engineered insights—alert routing, trace sampling, and release annotations—so that triage moves quickly. Post-incident reviews feed directly back into the backlog.
When automation and accountability pair up, squads move quickly without burning out.
Design